Question 1

What is GEO / AEO and why does it matter?

Accepted Answer

Generative Engine Optimisation (GEO) and Answer Engine Optimisation (AEO) are the AI-era successors to SEO. As more users get answers from ChatGPT, Perplexity, Gemini, and Claude instead of clicking search results, the question is no longer 'do you rank on Google?' but 'does AI recommend you?' LLM Metrix helps you monitor and improve exactly that.

Question 2

Which AI engines does LLM Metrix monitor?

Accepted Answer

We currently track ChatGPT (GPT-4o), Perplexity, Google Gemini, Claude (Anthropic), Grok (xAI), and Meta AI — six engines in total. All plans get at least four, and Pro/Team plans get all six.

Question 3

How is this different from a regular SEO tool?

Accepted Answer

Traditional SEO tools track keyword rankings in Google's blue-link results. LLM Metrix tracks how AI engines describe your brand in conversational answers — a completely different data source with little overlap. Think of it as an SEO tool for the growing share of searches that get answered directly by AI instead of a list of links.

Question 4

How often is my visibility data updated?

Accepted Answer

LLM Metrix refreshes your AI visibility on a regular schedule and surfaces changes as they're picked up. Starter plans get weekly email summaries; Pro and Team plans get more frequent digests and email alerts when significant changes occur.

Question 5

Can I track what competitors are saying in AI answers?

Accepted Answer

Yes — competitor benchmarking is available on Pro (up to 3 competitors) and Team (unlimited). You can see exactly which AI prompts a competitor appears for that you don't, giving you a ready-made content gap list.

Question 6

What is LLM.txt and how does it help?

Accepted Answer

LLM.txt is an emerging standard that lets you tell AI engines how to accurately represent your brand — similar to robots.txt for crawlers. Our free LLM.txt Generator creates a properly formatted file you can publish on your site to improve how AI engines understand you.

Question 7

What happens when AI says something wrong about my brand?

Accepted Answer

Our Brand Safety Monitoring feature detects hallucinations, inaccurate descriptions, and harmful associations in AI-generated answers. You get an alert, and we surface which source documents you can update to correct the information at its root.

Question 8

Is there a free plan or free trial?

Accepted Answer

All paid plans come with a 30-day free trial. A credit card is required to start — you won't be charged until the trial ends, and you can cancel anytime. We also offer six permanently free tools — including an AI Visibility Score checker — at no cost and without signup.

Own your brand in

Everything you need to win
AI-driven discovery

Multi-Engine Monitoring

Visibility Score

Citation Intelligence

Real-Time Alerts

Competitor Benchmarking

GEO Recommendations

Brand Safety Monitoring

Answer Engine Ranking

Start with free tools.
No sign-up required.

AI Visibility Score

LLM.txt Generator

Citation Checker

Competitor Compare

Hallucination Checker

AEO Content Grader

From invisible to unavoidable
in four steps

Connect your domain

AI engines get queried

We analyse the answers

You get a clear action plan

Be among the first to own
the AI search era

Start free.
Scale as you grow.

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Team

Common questions
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The AI era of search
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